~ CREATIVE DIRECTION
~ TEMPLATE DESIGN
SCMP Specialist Publications required a complete rebranding of Destination Macau magazine. This involved rebadging the bilingual magazine DM and an energetic new design to attract a younger demographic as well as advertisers. I was brought in as concept designer, developing the design direction, masthead and templates for the design staff to follow.
Editorial Director: Winnie Chung
Editor: Tama Lung